There are dozens of different types of biases (and sub-classes of biases!) but these are 6 of the more common forms of Cognitive Bias that impact our ability to evaluate information.
Click each Bias for further detail. For a comprehensive list of Cognitive Biases, click HERE.
This is the tendency to search for, interpret, favor, and recall information in a way that confirms one's preexisting beliefs or hypotheses. It causes individuals to give more weight to evidence that supports their beliefs and to undervalue evidence that contradicts them. More information
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This occurs when individuals rely too heavily on the first piece of information they encounter (the "anchor") when making decisions. This can lead to under-adjustment from that anchor point, affecting subsequent judgments and decisions. More information
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This bias happens when people overestimate the importance of information that is available to them. A person might judge the probability of events based on how easily examples come to mind, which can be influenced by recent exposure to similar events or emotionally charged outcomes. More information
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Also known as "herd mentality," this bias leads individuals to do something primarily because other people are doing it, regardless of their own beliefs, which they might ignore or override. More information
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This is a cognitive bias wherein individuals with low ability at a task overestimate their ability. It comes from the inability of people to recognize their lack of skill, the extent of their inadequacy, and the presence of genuine skill in others. More information
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This bias occurs when people continue a behavior or endeavor as a result of previously invested resources (time, money, or effort), even if they would not start the endeavor knowing what they know now. More information
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Or watch a short video 👀⌚ about each type of bias below.